37th Annual Corona del Mar Christmas Walk

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A Holiday Festival & Community Tradition

FREE to the public. Join us on Sunday December 06, 2015 11:00AM – 4:00PM at our office.

3653 E. Coast Hwy in Corona del Mar. Corner of PCH & Poinsettia.

Champagne, Hot Chocolate, Donut Bar and Open Air Photo Booth with Mrs. Claus & her Elves!

The Corona del Mar Chamber of Commerce is proud to present the community’s most popular event of the year! This is an absolute can’t miss special event filled with holiday festivities for family, friends, residents and visitors looking for a spectacular way to ring in the holiday season. Each year “The Walk” brings together thousands of fun-loving people into the Village of Corona del Mar for live entertainment, food, prizes and games in true holiday spirit!

Festivities include:
>Toys for Tots Drive
>Corona del Mar merchant promotions throughout Corona del Mar’s Business District
>Live Entertainment with over 12 signature bands in strategic locations
>The popular Fireman’s Grill BBQ provided by the
NB Fire Department
>Restaurant tastings and celebration parties.
>Kid’s entertainment including snap shots with Santa Clause, bouncy houses, bungee jumping, holiday characters, a petting zoo and more.
>Unique vendor exhibits in the popular vendor faire at the center stage.
>Beer & Wine Garden located in Bandera’s Lower Parking Lot with Signature band “Pinch Me”
>Famous Opportunity Drawing with over $15,000 worth of prizes.
>Langford Properties Raffle, stop by their booth
>Performances by High School and community organization

Win Great Prizes!

Christmas Walk Opportunity Drawing
Langford Properties Raffle: Enter your name at their booth 11-4PM

Pre-sale tickets Avail / Winner Need not be present:

Each year local merchants donate prizes for the popular Christmas Walk Opportunity Drawing and the odds are spectacular. Purchase tickets to win unique gift items, hotel stays, restaurant dinners, spa packages, gift certificates, services and more than $15,000 worth of prizes. Winner need not be present so get your tickets in advance. Tickets also make great gifts for clients.

Ticket prices = $1 ea.
11 tickets for = $10
25 tickets for = $20

#SindeoSitDown Recap: Reeling in Buyers With Video

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In our latest #SindeoSitDown, Owner of The Boutique Real Estate Group and video guru, Raj Qsar, sat down with us to talk about how and why realtors everywhere should be leveraging video to grow their business.

So…what did we learn? For starters, if you’re not already using video to market your listings you should be! Listings that use video receive 4x as many leads as those without. Video has become the #1 ROI for money spent and returned for Raj and his team, as is the case for most realtors doing video successfully.

What kinds of things can you add to video to make them exciting and “sticky”?

  • Add a human element – Create videos that are about more than just the property. Feature pets, give the house a story, include actors that “live” in the home, find ways to make it feel real so viewers can relate.
  • Include the community – B-roll footage is key. Buyers aren’t just moving into a house, they’re moving into a community. So, show it to them! Shots of local businesses, parks, beaches, and amenities go a long way. Plus, this content is evergreen, meaning you can use it again and again.
  • Make it cool – There are so many hi-tech additions you can incorporate to put your video above the rest. Use hyperlapse, add filters, film aerial shots with a drone!

Create beautiful and effective listing videos that capture a buyer’s attention and keep clients coming back.

Don’t know where to start? Get inspired by some of Boutique Real Estate Group’s amazing videos. Check them out!

Missed the webinar? No problem! You can catch the entire thing by

CLICKING HERE.

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Reeling in Buyers with Real Estate Videos

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Did you know 85 percent of sellers want to work with an agent who uses video? And homes listed with video get 4x the inquiries of homes listed without it! Marketing your property with video has quickly become the largest and most effective way to reach your clients.

So what does this mean for you? If you’re not already leveraging video, you should be!

In this #SindeoSitDown, Founder/Owner and marketing extraordinaire, Raj Qsar, will explain how to think about listing videos a bit differently ad how to drive traffic to your listings.

Join us for this 15 minute #sindeositdown on Wednesday December 2nd at 10am.

REGISTER HERE:

Connect with Raj Here:

Watch Videos Here:

 

We are hiring… Weekend Warrior wanted!

The Boutique Real Estate Group is expanding! And we are SUPER excited! We are looking for an amazing individual to fill our Weekend Warrior position. If you are looking for that next bold move or know someone who would be perfect then please email us your Resume, CV and headshot to info@TheBoutiqueRE.com and we will be in touch. We LOVE it here and YOU will too…

WeekendWarrior

11 reasons to sell your home this Holiday season

Surfing Santa

11 Reasons to List During the Holidays

1. People who look for a home during the Holidays are more serious buyers!

2. Serious buyers have fewer houses to choose from during the Holidays and less competition means more money for you!

3. Since the supply of listings will dramatically increase in January, there
will be less demand for your particular home! Less demand means less money for you!

4. Houses show better when decorated for the Holidays!

5. Buyers are more emotional during the Holidays, so they are more likely to pay your price!

6. Buyers have more time to look for a home during the Holidays than they do during a working week!

7. Some people must buy before the end of the year for tax reasons!

8. January is traditionally the month for employees to begin new jobs. Since transferees cannot wait until Spring to buy, you must be on the market now to capture that market!

9. You can still be on the market, but you have the option to restrict showings during the six or seven days during the Holidays!

10. You can sell now for more money and we can allow for a delayed closing or extended occupancy until early next year!

11. By selling now, you may have an opportunity to be a non-contingent buyer during the Spring, when many more houses are on the market for less money! This will allow you to sell higher and buy lower!

Connect with us today!

Check out our marketing!

18 Inspiring Real Estate Instagram Accounts to Follow

San Clemente Pier

Instagram is a mobile force to be reckoned with. With 400 million users, it’s larger than Twitter, and advertisers report that ads on the service outperform those on other platforms.

But beyond the photo filters, Instagram can also be a new way to generate business. Real estate professionals like Anne Jones, Joyce Rey and Dusty Baker all make Instagram a core part of their branding and marketing efforts. Companies like Windermere and Houlihan Lawrence have turned the service into a powerful new way to promote their listings. And accounts like Haute Residence have built large audiences around their tempting listing photos.

If you’re looking to spruce up your Instagram feed, learn what’s working when it comes to real estate, or simply figure out if the service is right for you, we’ve put together a list of 18 inspirational Instagram accounts worth following.

Have an account we missed? Share it in the comments and we’ll add it to the list.

1. The Boutique Real Estate Group
2. Anne Jones, Windermere
3. Joyce Rey, Joyce Rey Real Estate
4. Dusty Baker, Keller Williams Realty, Montecito, California
5. Chad Carroll, The Chad Caroll Group
6. Nikki Beauchamp, Engel & Volkers New York
7. The Broke Agent
8. Shawn Elliot, Shawn Elliot Luxury Homes & Estates
9. Fredrik Eklund, Douglas Elliman
10. Windermere
11. Live Urban Denver
12. Caroline Gosselin, Prominent Properties
13. Kim Colaprete, Team Diva Real Estate
14. Audie Chamberlain, Lion & Orb
15. Ines Hegedus-Garcia, Team Miamism
16. Marguerite Giguere, Windermere Real Estate
17. Hawai’i Life Real Estate Brokers
18. Houlihan Lawrence 

 

 

Chinese Real Estate Buying Boom Makes Good FENG SHUI A Must For Home Sellers

BY LIZ FLORA via JingDaily

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Photo Courtesy of The Boutique Real Estate Group

While many American real estate brokers would name features such as safe neighborhoods, proximity to top schools, and good sunlight as big factors upping a home’s value, some new elements are becoming equally important: stairs that don’t face the door, a stove that’s not placed below the master bedroom, and a bathroom that’s not in the center of the home. Thanks to growing Chinese demand for property in the United States, houses that align with good feng shui principles are earning big money and have propelled a cottage industry of feng shui-literate agents, developers, and design consultants in the U.S. real estate industry.

The results of a new survey by the Better Homes and Gardens Real Estate and AREAA find that the feng shui design philosophy plays a role in home selection for the vast majority Chinese-Americans. A philosophical system that translates to “wind and water” in English, feng shui is focused on harmony with the surrounding environment and has traditionally been used in China to plan the orientation, architecture, and interior design of buildings. Out of 500 Chinese-American survey respondents, a staggering 86 percent say that feng shui will play a role in their future real estate purchasing decisions. A total of 76 percent said that they are familiar with feng shui principles, with over half of those familiar saying that they use it in their daily lives. Out of those surveyed who are homeowners, 81 percent said that feng shui had factored into their purchase.

Feng shui is already having a major effect on luxury home design in America as a result. In Arcadia, California, an upscale suburb of Los Angeles nicknamed the “Chinese Beverly Hills” due to its large Chinese population, developers are buying up older houses devoid of feng shui influences, tearing them down, and constructing new ones following the proper rules governing the flow of qi, or the invisible forces that govern the universe, according to the philosophy. This includes not only floor plan and layout, but the placement of the home itself—developers are most interested in buying lots that are in the middle of the block and facing south, while corner homes are less auspicious.

11 Ivanhoe, Irvine, Ca 92602

Photo Courtesy of The Boutique Real Estate Group

These principles are being employed at luxury developments across America as feng shui experts are called in to guide designers on how to appeal to wealthy Chinese real estate investors flocking to the United States, after they spent $22 billion on U.S. property last year. In Queens, New York, a condominium development called The Grand at View Sky Parc placed entrances in a way that would prevent the flow of negative energies, while strategically placing stones, plants, water, and wood in its rooftop park. Meanwhile, the waterfront Ritz-Carlton Residences in Miami Beach employed Hong Kong feng shui expert Patrick Wong to make sure the design and decor of the building were feng shui-compliant for its properties, which range from $2 million to $40 million.

This big investment in feng shui can lead to some major profits for developers, as a total of 79 percent of survey respondents said they would pay an average of 16 percent more for a home with proper design. Meanwhile, 90 percent of respondents said that they believe implementing feng shui elements will help improve a home’s resale value. Agents with knowledge of feng shui are especially prone to success with Chinese buyers, as 36 percent said they wouldn’t even work with an agent with no knowledge of feng shui.

For home sellers, poor feng shui now comes at a price, since many respondents saw negative elements as “deal breakers.” A home being at the end of a dead-end street is the worst, and would prevent 31 percent of those surveyed from buying it, while 29 percent wouldn’t buy a house with stairs directly facing the front door or with a sloped backyard, and 24 percent couldn’t accept front and back doors aligned with one another.

Feng shui, of course, isn’t the only important selling point for a home marketed to Chinese buyers. In Arcadia, new homes are also being tricked out with wine cellars, marble-lined double-entry halls, multiple master-bedroom suites to accommodate extended family, and separate “wok kitchens.”

 

Stella & Dot // b.Spoke Men’s Custom Clothier // The Boutique Real Estate Group

Join us on October 8th from 5-8pm as we experience Stella & Dot and b.Spoke Men’s Custom Clothier at our headquarters at The Boutique Real Estate Group in Corona del Mar.

Stella & Dot: We are Stella & Dot. A boutique-style jewelry & accessories company inspired by and created for strong, stylish women everywhere.

b.Spoke:  It is your brand, your identity and it illustrates what others can expect from you. We don’t make assumptions. We ask questions. We’ll ask about your business, your clients, your lifestyle, and what you want your clothing to say about you.

The Boutique Real Estate Group:  A Worldwide Luxury Residential Real Estate Brokerage. Born in The OC.

CLICK HERE TO RSVP  

Email-Oct8th

 

We are hiring! // Matchmaker – Inbound Internet & Phone Guru

The Boutique Real Estate Group is expanding! And we are SUPER excited! We are looking for an amazing individual to fill our Matchmaker position. If you are looking for that next bold move or know someone who would be perfect then please email us your Resume, CV and headshot to info@TheBoutiqueRE.com and we will be in touch. We LOVE it here and YOU will too…

TBREG-Matchmaker

We Are Hiring! The Boutique Real Estate Group

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The Boutique Real Estate Group is expanding! And we are SUPER excited! We are looking for an amazing individual to fill our Orange County Operations Manager position. If you are looking for that next bold move or know someone who would be perfect then please email us your Resume, CV and headshot to info@TheBoutiqueRE.com and we will be in touch. We LOVE it here and YOU will too…

 

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