11 reasons to sell your home this Holiday season

Surfing Santa

11 Reasons to List During the Holidays

1. People who look for a home during the Holidays are more serious buyers!

2. Serious buyers have fewer houses to choose from during the Holidays and less competition means more money for you!

3. Since the supply of listings will dramatically increase in January, there
will be less demand for your particular home! Less demand means less money for you!

4. Houses show better when decorated for the Holidays!

5. Buyers are more emotional during the Holidays, so they are more likely to pay your price!

6. Buyers have more time to look for a home during the Holidays than they do during a working week!

7. Some people must buy before the end of the year for tax reasons!

8. January is traditionally the month for employees to begin new jobs. Since transferees cannot wait until Spring to buy, you must be on the market now to capture that market!

9. You can still be on the market, but you have the option to restrict showings during the six or seven days during the Holidays!

10. You can sell now for more money and we can allow for a delayed closing or extended occupancy until early next year!

11. By selling now, you may have an opportunity to be a non-contingent buyer during the Spring, when many more houses are on the market for less money! This will allow you to sell higher and buy lower!

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18 Inspiring Real Estate Instagram Accounts to Follow

San Clemente Pier

Instagram is a mobile force to be reckoned with. With 400 million users, it’s larger than Twitter, and advertisers report that ads on the service outperform those on other platforms.

But beyond the photo filters, Instagram can also be a new way to generate business. Real estate professionals like Anne Jones, Joyce Rey and Dusty Baker all make Instagram a core part of their branding and marketing efforts. Companies like Windermere and Houlihan Lawrence have turned the service into a powerful new way to promote their listings. And accounts like Haute Residence have built large audiences around their tempting listing photos.

If you’re looking to spruce up your Instagram feed, learn what’s working when it comes to real estate, or simply figure out if the service is right for you, we’ve put together a list of 18 inspirational Instagram accounts worth following.

Have an account we missed? Share it in the comments and we’ll add it to the list.

1. The Boutique Real Estate Group
2. Anne Jones, Windermere
3. Joyce Rey, Joyce Rey Real Estate
4. Dusty Baker, Keller Williams Realty, Montecito, California
5. Chad Carroll, The Chad Caroll Group
6. Nikki Beauchamp, Engel & Volkers New York
7. The Broke Agent
8. Shawn Elliot, Shawn Elliot Luxury Homes & Estates
9. Fredrik Eklund, Douglas Elliman
10. Windermere
11. Live Urban Denver
12. Caroline Gosselin, Prominent Properties
13. Kim Colaprete, Team Diva Real Estate
14. Audie Chamberlain, Lion & Orb
15. Ines Hegedus-Garcia, Team Miamism
16. Marguerite Giguere, Windermere Real Estate
17. Hawai’i Life Real Estate Brokers
18. Houlihan Lawrence 



Chinese Real Estate Buying Boom Makes Good FENG SHUI A Must For Home Sellers

BY LIZ FLORA via JingDaily


Photo Courtesy of The Boutique Real Estate Group

While many American real estate brokers would name features such as safe neighborhoods, proximity to top schools, and good sunlight as big factors upping a home’s value, some new elements are becoming equally important: stairs that don’t face the door, a stove that’s not placed below the master bedroom, and a bathroom that’s not in the center of the home. Thanks to growing Chinese demand for property in the United States, houses that align with good feng shui principles are earning big money and have propelled a cottage industry of feng shui-literate agents, developers, and design consultants in the U.S. real estate industry.

The results of a new survey by the Better Homes and Gardens Real Estate and AREAA find that the feng shui design philosophy plays a role in home selection for the vast majority Chinese-Americans. A philosophical system that translates to “wind and water” in English, feng shui is focused on harmony with the surrounding environment and has traditionally been used in China to plan the orientation, architecture, and interior design of buildings. Out of 500 Chinese-American survey respondents, a staggering 86 percent say that feng shui will play a role in their future real estate purchasing decisions. A total of 76 percent said that they are familiar with feng shui principles, with over half of those familiar saying that they use it in their daily lives. Out of those surveyed who are homeowners, 81 percent said that feng shui had factored into their purchase.

Feng shui is already having a major effect on luxury home design in America as a result. In Arcadia, California, an upscale suburb of Los Angeles nicknamed the “Chinese Beverly Hills” due to its large Chinese population, developers are buying up older houses devoid of feng shui influences, tearing them down, and constructing new ones following the proper rules governing the flow of qi, or the invisible forces that govern the universe, according to the philosophy. This includes not only floor plan and layout, but the placement of the home itself—developers are most interested in buying lots that are in the middle of the block and facing south, while corner homes are less auspicious.

11 Ivanhoe, Irvine, Ca 92602

Photo Courtesy of The Boutique Real Estate Group

These principles are being employed at luxury developments across America as feng shui experts are called in to guide designers on how to appeal to wealthy Chinese real estate investors flocking to the United States, after they spent $22 billion on U.S. property last year. In Queens, New York, a condominium development called The Grand at View Sky Parc placed entrances in a way that would prevent the flow of negative energies, while strategically placing stones, plants, water, and wood in its rooftop park. Meanwhile, the waterfront Ritz-Carlton Residences in Miami Beach employed Hong Kong feng shui expert Patrick Wong to make sure the design and decor of the building were feng shui-compliant for its properties, which range from $2 million to $40 million.

This big investment in feng shui can lead to some major profits for developers, as a total of 79 percent of survey respondents said they would pay an average of 16 percent more for a home with proper design. Meanwhile, 90 percent of respondents said that they believe implementing feng shui elements will help improve a home’s resale value. Agents with knowledge of feng shui are especially prone to success with Chinese buyers, as 36 percent said they wouldn’t even work with an agent with no knowledge of feng shui.

For home sellers, poor feng shui now comes at a price, since many respondents saw negative elements as “deal breakers.” A home being at the end of a dead-end street is the worst, and would prevent 31 percent of those surveyed from buying it, while 29 percent wouldn’t buy a house with stairs directly facing the front door or with a sloped backyard, and 24 percent couldn’t accept front and back doors aligned with one another.

Feng shui, of course, isn’t the only important selling point for a home marketed to Chinese buyers. In Arcadia, new homes are also being tricked out with wine cellars, marble-lined double-entry halls, multiple master-bedroom suites to accommodate extended family, and separate “wok kitchens.”


Stella & Dot // b.Spoke Men’s Custom Clothier // The Boutique Real Estate Group

Join us on October 8th from 5-8pm as we experience Stella & Dot and b.Spoke Men’s Custom Clothier at our headquarters at The Boutique Real Estate Group in Corona del Mar.

Stella & Dot: We are Stella & Dot. A boutique-style jewelry & accessories company inspired by and created for strong, stylish women everywhere.

b.Spoke:  It is your brand, your identity and it illustrates what others can expect from you. We don’t make assumptions. We ask questions. We’ll ask about your business, your clients, your lifestyle, and what you want your clothing to say about you.

The Boutique Real Estate Group:  A Worldwide Luxury Residential Real Estate Brokerage. Born in The OC.




We are hiring! // Matchmaker – Inbound Internet & Phone Guru

The Boutique Real Estate Group is expanding! And we are SUPER excited! We are looking for an amazing individual to fill our Matchmaker position. If you are looking for that next bold move or know someone who would be perfect then please email us your Resume, CV and headshot to info@TheBoutiqueRE.com and we will be in touch. We LOVE it here and YOU will too…


We Are Hiring! The Boutique Real Estate Group


The Boutique Real Estate Group is expanding! And we are SUPER excited! We are looking for an amazing individual to fill our Orange County Operations Manager position. If you are looking for that next bold move or know someone who would be perfect then please email us your Resume, CV and headshot to info@TheBoutiqueRE.com and we will be in touch. We LOVE it here and YOU will too…


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10 Stunning Real Estate Listing Videos from 2015

Each year, agents and brokers nationwide continue to raise the bar for the quality of real estate videos. Properties are showcased in ever more unique fashions. Homes for sale are better staged and styled to help buyers envision themselves living there. All in all, more effort is put into making these videos visual masterpieces — ones that compel agents’ audiences, earn them new leads, and nurture existing ones. In 2015, this real estate video trend continued, as countless great listing videos were created by industry pros across the country — including the 10 featured below.

Check out each of these stunning real estate listing videos from 2015 and discover what makes them great … and how to emulate them with your own real estate video marketing strategy.

1930 Providence Road, Charlotte, North Carolina — Savvy + Co Real Estate

Knowing your audience: That’s how you win over real estate buyer leads. In the case of this gorgeous residence in Charlotte, the agency representing the listing, Savvy + Co Real Estate, knew the outdoor space would appeal to those who like hosting get-togethers: family BBQs, swanky pool parties, and everything in between. Telling the story of planning such a gathering through the eyes of a would-be owner is a perfect way to exhibit what life could be like for potential buyers. Of course, this narrative is just a part of the promotional angle of the video — showing the owner stroll through the listing also gives viewers a crystal clear view of every facet of the home.

1972 Outpost Circle, Los Angeles, California — The Boutique Real Estate Group

Another real estate video that offers a glimpse of life for the homeowner through an actor comes from one of the best-of-the-best listing video producers, The Boutique Real Estate Group of Orange County, California. The production of this video is stellar: from the background music that spurs our homeowner to sway rhythmically throughout the residence to the overhead drone shots of the Hollywood Hills. While selling a high-end home in L.A. may seem like an easy gig, it still takes a lot to stand out in the luxury market, and BREG does an incredible job at showing off this particular property in a distinct light.

21 Hurlingham Drive, Conyer’s Farm, Greenwich, Connecticut — RUHM Luxury Marketing and Coldwell Banker Residential Brokerage Greenwich

RUHM Luxury Marketing is no stranger to making lists of the best real estate listing videos — and there’s a clear reason. The company goes above and beyond — spending who knows how much — to craft award-worthy videos that look like those an Oscar-winning director would shoot. For this listing video of the lavish Hurlingham estate in Greenwich, Connecticut, the video marketing agency went the extra mile to showcase not just the home, which looks beyond pristine, but also the expansive property surrounding the house itself, which includes the best nature has to offer and a picturesque farm. There’s also insights from the estate manager and even nearby residents. Admittedly, this is a home that’s aimed at the super-millionaire, but the real estate video still shines brightly and does an astounding job of convincing any viewer the residence would be right for them.

6454 Shinnwood Road, Wilmington, North Carolina

Aside from creating first-rate tips-and-tricks real estate videos to her home buyer and seller audience, Edwards does a wonderful job with her listing videos. From start to finish, you get the complete sense that she has her business in order. We see her chic branding at the very beginning of the clip and immediately know how to find her online when she shares her social media info. Then, we get to hear from her and the dedication she and her team put into learning the ins and outs of her new listing. Finally, we see every detail of the home as Edwards and Co. tour the property. Oh, and the drone footage of the stunning water out back certainly doesn’t hurt.

12958 Northside Road, Monticello, Prince Edward Island, Canada

No matter how amazing your real estate listing video looks, if no one knows how to get in touch with you, it probably won’t help you secure more leads and clients. Michael Poczynek of Prince Edward Islandunderstands this: He wisely incorporates every potential way in which his audience could contact him in the opening seconds of his videos and posts his phone numbers at the bottom of the screen throughout the clip. Add in the fact that he explains everything a prospective home buyer could ever dream of knowing about the Monticello home for sale, the ocean nearby, the surrounding community, and the intricate details of the property’s interior and exterior and you’ve got one extremely well-produced video. It’s little wonder as to why Poczynek has accrued hundreds of thousands of views on his YouTube channel.

4847 Rim Road, Santa Barbara, California

Ideally, your real estate videos will provide clarity regarding your listings, like an oral explanation of the properties’ dimensions and features or text overlays highlighting updates made to the residence. Sometimes, though, all you need to do is let the home for sale and the surrounding area speak for itself, as real estate cinematographer and drone photography specialist Douglas Thron does for this video he shot for a Southern California listing. In just four minutes, Thron was able to exhibit practically every major attribute of the community, including the stunning pier and cliffside area, and the home itself.

3168 Countryside Drive, Brampton, Ontario, Canada — Open House Television and Royal LePage Real Estate Services

Taking essentially the opposite approach from the previous video is the firm Royal LePage, which employed Open House Television to create an intricately detailed listing video that spends just as much time and effort explaining the ins and outs of the property — everything from the dimensions of the marble tiles in the foyer to the pre-finished Oak hardwood floors in the dining room. When it comes to promoting a home for sale, there’s no such thing as providing too much information to prospective buyers, so if you produce a script that’s 2,000 words long, don’t feel the need to shorten it for the sake of brevity. Instead, do what the real estate agency behind this recording does and let no home characteristics go unexplained.

7320 Popp Road, Fort Wayne, Indiana — Wieland Real Estate

If there was an award for “Best Real Estate Listing Video Staging,” this one from Indiana-based Wieland Real Estate would certainly get a nomination. The warm (literally and figuratively) and inviting living room, cozy home office, book-filled bedroom, and bright kitchen are just some of the many astounding rooms we pass through via this expertly crafted digital tour. Add in the elegant ballad strumming in the background and the perfect branding to close out the video (both the cameo from the agency’s head Troy Wieland and the prominent logo and call to action) and you’ve got yourself one phenomenally developed listing promotion.

333 22nd Street, Santa Monica, California — Christophe Choo

Mr. Choo has got this digital real estate marketing thing down pat. After explaining how he drives thousands upon thousands of visitors to his real estate website each month via his organic search engine optimization (SEO) efforts at Inman Connect San Francisco, it became clear he’s one the premier online marketers in the industry. This listing video is just the icing on the cake: Having already mastered written content, Choo and his team headed to the world of video, where they’ve produced awe-inspiring clips like the one above that really make viewers feel like they’re invited guests into this multimillion-dollar Santa Monica manor. As the tour guide, Choo does a remarkable job of suavely describing each of the home’s biggest draws. Should you ever decide to get in front of the camera for your own real estate videos, use Choo as an agent to imitate.

1611 Mokulua Drive, Kailua, Hawaii — 360 Property Videos and Coldwell Banker Pacific Properties

It’s definitely difficult to screw up a real estate video in such a magnificent locale such as Hawaii, but even with the resplendent natural setting and a handsome high-end home to boot, it takes a lot of effort to pull of a video like this one for Honolulu-based agent Tracy Allen’s luxury listing. Those aspiring to live the seaside life with warm weather year-round and easy access to the beach, trails, and mountains are clearly the primary demographic this clip targets. And though this may be a limited audience, the production value of the video likely attracted a hefty number of prospective buyers.
Get help with your real estate video production for your YouTube channel in our detailed Academy post, which explains how to brand your account, the types of real estate videos to create, and much more.

What real estate marketing tools do you use to create listing and other videos? How do you come up with real estate marketing ideas for your videos? Share your ideation and production methods with us below!

DocuSign for Real Estate with The Boutique Real Estate Group

San Clemente PierThe Boutique Real Estate Group

Corona del Mar, CA

“If you follow us around any real estate trade show, we spend a lot of time talking to vendors about their products. We constantly research better tools and technology to help us better serve clients. Our favorite part is taking a new listing that’s a little ugly and making it look amazing. That’s something we do really well.” THE MARKET - Many of The Boutique’s Orange County clients fall into the luxury market, but every client deserves luxury service and marketing. THE CULTURE - The Boutique spurs collaboration through technology and culture. THE MAN - “I don’t know how many hours I put in. It doesn’t feel like work. That’s one of the elements I’ve always enjoyed.”

Tech-Enhanced Service

The Boutique invests heavily in telling the story of every home, believing beautiful design evokes a connection between client, agent, and the home-buying process. The Boutique focuses on providing best-in-class service through a combination of great habits, great marketing, and bleeding-edge technology. Incredible service and marketing are key ingredients in the success of The Boutique. And a large amount of credit belongs to technology and systems that support: Convenience - “If you give clients a choice—do the paperwork now at the house, or wait and I’ll come by tomorrow? One hundred percent of my clients say right now. And they’re not all 30 years old.” Service - “It makes your job, your agent’s job, and your client’s life easier. You’ll never hear me say to a client, I don’t have that right now. When I’m at my office again, I’ll get back to you.” The Customer Experience - “Emailing back and forth—that’s not a great way to send documents to my clients. DocuSign transaction sharing tools do a much better job.” ROI - “People often hire me—and I get recommended to people—because the technology that we use makes the experience a lot easier.”


“If you’re not willing to invest in your business there’s plenty of your competitors out there that will.”

Top 4 Reasons to LOVE DocuSign

1. LEVEL OF SERVICE:  “We just believe clients want what they want when they ask for it. So, if I have the ability to answer the phone and take their question, I should probably have access to a tool that allows me to find their answer or expedite a document right there on the spot.”

2. THE CLIENT EXPERIENCE: “I do everything possible to be accommodating and make the transaction smooth for my clients. That’s really the role that DocuSign plays. The Transaction Rooms collaboration tools and transparency make it easy and convenient for clients.”

3. THE AGENT EXPERIENCE: “DocuSign makes it easy for agents to do their job from anywhere, at anytime. If a broker is not focused on providing agents with convenient tools that help them be more productive—that’s a great way to lose them.”

4. LIABILITY: “Because DocuSign lets the broker manage the transaction from the back end, you’ve got the compliance issue covered.”

Empires of the Sun

via The Sunday Times

Tempted by a beach house in paradise? Take advantage of the strong pound and make that dream come true. We find 10 fabulous pads to suit all budgets


Golden sand outside the front door has long been a fantasy for urbanites stuck in the daily grind. And it seems more of us than ever are keen to live the dream: driven by the strength of sterling, inquiries from British buyers about beach houses abroad have risen by 109% in the past year on Rightmove Overseas, according to Aimee Valaitis, a data analyst at the property portal.

There has also been a hike in inquiries about homes with private beaches, she says. But buyer beware: whatever the brochure claims, your “private” strand may be invaded by hordes of sunbathers — this summer, King Salman of Saudi Arabia sparked mass protests on the French Riviera when he tried to close the nudist beach in front of his holiday villa. “Unless you are on a private island, it’s rare to find a beach that really is for your use only,” says Edward de Mallet Morgan, an associate at Knight Frank estate agency. “In many places, particularly on the Mediterranean, the public has a right of access on the coast. Almost no beaches in the Caribbean are truly private.”

That said, some are more secluded than others. Here’s our pick of the best beach houses on the market right now.


Barbados £8.8m

Pool or sea? It’s the biggest dilemma you’ll face at Villa Bonita, a new six-bedroom property in Prospect Bay, St James, on the Platinum Coast. It has more than 9,000 sq ft of living space, direct beach access from a staircase, lashings of white marble and an inner courtyard. The cream and grey interiors are offset by the almost shocking blue of the Caribbean — and for added peace of mind, the villa has an alarm system and security shutters.


Mallorca from £253,275

Once a fishing village, Puerto Andratx is now a Balearic hotspot, known for bling, superyachts and A-list visitors. A short walk from the beach at Camp de Mar, on the edge of the golf course, there’s a collection of 30 townhouses built in Mediterranean style, with a shared pool and gardens. They are part of a gated community, so a two-or three-bedroom home here would make a good lock-up-and-leave.


Crete £247,000

On the seafront in Kalyves, a buzzing — but still traditional – village near Apokoronas, this three-bedroom Venetian villa has high ceilings and original floor tiles. It’s in need of TLC, but the mountain backdrop is stunning and there’s plenty of room to put in a small pool and off-road parking. You’ll have instant access to the area’s miles and miles of sandy beaches, while Chania airport is just a short drive away.


California £8.6m

Lined with luxury villas, Broad Beach, in Malibu, counts Steven Spielberg, Goldie Hawn and Pierce Brosnan among its A-list residents. The LaFetra Beach House, the last building designed by the modernist Pierre Koenig, sits on a clifftop at the northern end of the beach. The solar-powered glass, steel and concrete home has four bedrooms, huge oceanfront decks, a plunge pool and retractable beach stairs.


Hawaii £12.8m

Make like Mark Zuckerberg and buy a piece of paradise in Hawaii. Hale Ali’i, on Maui, is a 7,475 sq ft home a few steps from the white sands of Oneloa Bay; it’s a short walk from Kapalua Bay, often voted one of America’s best beaches. Built according to feng shui principles, the four-bedroom villa has a soundproof theatre and a limestone lanai (open-sided porch) with an infinity pool and a hot tub. The price has been reduced by £2.55m.


Thailand £28.8m

The owner of this 20-acre private island can use the facilities at the five-star Soneva Kiri resort, on Ko Kood, just across the water. It’s for sale on a 30-year lease (with three automatic 30-year extensions), with plans for a 3,000 sq metre house that will have large terraces and a waterslide into the pool. The flight from Bangkok to the local airport takes 60 minutes by private plane; the resort’s speedboat will whisk you over to your home.


Cayman Islands from £1.9m

Designed to provide a cosy enclave for UHNWIs — that’s ultra-high-net-worth individuals to you and me — Casa Luna is a development of 18 open-plan homes in a secluded cove on Grand Cayman. It’s dotted with waterfalls and there’s a pond stocked with ornamental koi carp. For £1.9m, you’ll get three bedrooms and views to the shores of South Sound; a front-line villa will set you back £2.4m.


Algarve £1.1m

This contemporary three-bedroom townhouse is in the Vale do Lobo golf resort, a 20-minute drive from Faro airport. It has sweeping beach views and nearly 1,800 sq ft of clean, bright and mainly white open-plan interiors, including a well designed kitchen, as well as terraces and a garden. There’s no pool, though, so you’ll need to cool down in the surf — or use the resort’s facilities.


Turkey £234,000

Bodrum may be rammed with tourists, but Gumusluk Bay, at the tip of the Bodrum Peninsula, has plenty to recommend it: large-scale development is not permitted, so there’s a low-key, traditional feel, and its fresh fish restaurants and scattered antiquities make it an idyllic holiday retreat. This three-bedroom, two-bathroom villa has beach access and a private pool; the weekly food and crafts market is within walking distance.

Presenting Sindeo’s inaugural Agent Advisory Council

via Sindeo


We are pleased to announce the formation of our first‑ever Agent Advisory Council, consisting of a distinguished group of agents from across the country who have a proven record in company leadership and top‑level business innovation. The council, which will meet periodically throughout the year, is intended to provide strategic guidance and industry insights to Sindeo. Members will have the opportunity to impact the transformation of the mortgage industry as Sindeo builds a solution that leverages technology and high‑touch service to provide consumers and their real estate agents with an efficient and transparent end‑to‑end home financing process.

“We are thrilled to have such an influential team of real estate professionals interested in sharing their industry insight and vision with Sindeo,“ said Chief Industry Officer Ginger Wilcox. “With their expertise, we will be able to build a mortgage product that is truly purpose‑built for the real estate agent and their needs – ultimately helping them deliver a better experience to their clients.”

The inaugural Agent Advisory Council members include:

Vanessa Bergmark, Red Oak Realty

Vanessa is General Manager/Partner of Red Oak Realty, overseeing 90 sales agents in two offices located in Berkeley and Oakland, California. By rebranding and reshaping the entire organization, Bergmark is widely admired as a turn‑around expert for growing Red Oak Realty from a small agency ranked 12th in market share to 3rd in just 4 years. She has spoken about branding, culture and agent retention at several conferences including Inman Connect, NAR, CAR and Who’s Who in Luxury. She is part of CAR’s Strategic Planning and Finance committee and is an active participant in organized real estate at the state and local levels. In 2013 she was named as one of Inman’s 100 Most Influential Leaders in Real Estate.

Jennifer Branchini, Better Homes & Gardens Tri‑Valley Realty

Jennifer is a recognized industry leader, having served as President of the Bay East Association of REALTORS® Board of Directors in 2014, as well as being an active member of the California Association of REALTORS® Board of Directors and the National Association of REALTORS®. Branchini is a founding member of the Bay East Association of REALTORS® Young Professionals Network and was the 2012 Chair of the California Association of REALTORS® Young Professionals Network. She was part of the Social Media Advisory Board and the Local Association Idea Exchange for the National Association of REALTORS®, and was named 2010 REALTOR® of the Year by Bay East Association of REALTORS®.

Mark Choey, Climb Real Estate

Mark is co‑founder, partner and CTO of Climb Real Estate, now one of the top brokerages in San Francisco. Mark helps manage the strategic vision and direction of CLIMB and is leading CLIMB | LABS – Climb’s innovation arm. He was SFAR MLS & Technology Committee’s Co‑Chair in 2012 and 2013 where he still actively contributes to SFAR’s MLS long‑term strategic direction. Mark is one of the City’s top‑selling real estate agents and is ranked in the top 5 agents in SF condo sales volume from 2011‑2014. Mark is also the founder of SF New Developments, where he provides resources for his clients to navigate the booming San Francisco residential new development landscape.

Sam DeBord, Seattle Homes Group with Coldwell Banker Danforth

Sam is managing broker for Seattle Homes Group with Coldwell Banker Danforth, the top‑producing full‑service real estate office in Seattle, and the 2016 President‑Elect of Seattle King County REALTORS®. With a background in I.T. and management consulting, DeBord has earned a reputation for being on the cutting edge of issues ranging from technology to legislative policy. He was named one of T3 Swanepoel Power 200’s top 20 Social Influencers and has served as a director and spokesperson for local, state, and national REALTOR® organizations on the topics of industry technology, communications, and government affairs.

Michael DiMella, Charlesgate Realty Group

Michael is Managing Partner of Charlesgate Realty Group in Boston, MA. With a strong background in Economics and years of industry experience, DiMella’s ability to spot trends in the housing market and provide investment and development recommendations has made him a frequently cited expert in local and national news, such as The Boston Globe and The Wall Street Journal. He is a Principal of IGNITION Residential, an interdisciplinary multifamily development advisory and marketing firm, and Charlesgate Property Management, a full service apartment and condo association management firm. DiMella was recently awardedRealtor Magazine’s 30 Under 30 Realtors in America.

Heather Elias, Century 21 Redwood Realty

Heather is the influential blogger behind LoCoMusings.com, as well as a social media pro and brand‑building expert. An industry innovator and leader, she was Century 21 Redwood’s first Training and Technology Director and served two years as NAR’s Director of Social Business Practice. A sought after speaker, Elias has spoken at conferences nationally, including Inman Connect, NAR’s Annual Conference, BlogWorld, and RETSO. Elias is currently Vice President of Industry Engagement at CENTURY 21 Redwood Realty, spearheading the firm’s growth efforts.

Raj Qsar, The Boutique Real Estate Group

Raj is Owner & Founder of The Boutique Real Estate Group and their story goes like this. Beautiful design evokes emotion. Emotion stirs the soul and creates a connection between client, agent and the real estate experience. The Boutique has invested in bringing all aspects of the real estate experience in‑house, providing them with complete control of the design, marketing & technology of luxury real estate while giving them the look of a true marketing agency. This approach has earned Qsar awards worldwide, including Top 33 People Changing The Real Estate Industry, Most Innovative Real Estate Agent in 2014 by Inman, and Top 100 Most Influential Real Estate Leaders for 2013. The Boutique was selected as The 2014 Next Generation Real Estate Brokerage. Raj has taken the stage at some of the most prestigious real estate conferences across the country and continues to make his mark in the industry.

Gretchen Rosenberg, Kentwood Real Estate, Cherry Creek

Named Denver’s “Realtor of the Year” by the Denver Board of REALTORS in 2009 and “Broker Manager of the Year” in 2012, Gretchen has 20 years’ experience in residential real estate. She was among the founding agents and is now the Employing Broker at Kentwood Real Estate’s Cherry Creek office, which is now the most successful privately owned real estate firm in Denver and a NAR Top 100 brokerage in the U.S. Gretchen has served on the Denver Board of Realtors Grievance Committee, International Committee, Roundtable Committee and on the Board of Directors. Gretchen was also appointed by the 2015 NAR President as Liaison to India and is heavily involved in multiple philanthropic causes close to her heart.