The Boutique Real Estate Group to Open New Luxury Real Estate Office in Corona Del Mar

Brilliant design, luxury services & cutting edge technology are headed to the coast of Orange County, Ca with the launch of The Boutique Real Estate Groups second office in the beach city of Corona Del Mar in Newport Beach.

The Boutique Real Estate Group is a boutique real estate brokerage in Orange County, CA, that focuses on great design, beautiful marketing & luxury services and is set to open their 2nd office in the beach city of Corona Del Mar in Newport Beach. Raj Qsar, Principal & Owner has created a culture that spurs collaboration, technology and social media with a unique marketing approach.

Their story goes a little something like this… Beautiful design evokes emotion. Emotion stirs the soul and creates a connection between client, agent and the home buying process. The Boutique Real Estate Group has invested heavily in bringing all aspects of the real estate experience completely in-house. From design, staging, photography, cinematography and social media to technology, internet optimization & cloud based transaction management. This not only provides them complete control of the design, marketing & technology of luxury real estate but also gives them the look & feel of a true boutique marketing agency. This design & tech-forward approach has earned The Boutique Real Estate Group accolades & awards worldwide.

Most recently The Boutique Real Estate Group has been recognized as the 2014 Next Generation Real Estate Brokerage by Better Homes & Garden Real Estate and 1000 Watt Consulting. Raj Qsar & Jeremy Lehman, The Boutique’s CTO have both been recognized as Inman News Top 100 Most influential Real Estate Leaders for their work & dedication to raising the bar in the Real Estate industry. And their #GoodbyeHello video was named Top 20 Real Estate Videos in the USA in 2013.

Look for their new office in the beach city of Corona Del Mar in Newport Beach as they launch into the Coastal Orange County Real Estate Market in 2014.

The Boutique Real Estate Group

Mortgage News | Orange County | FHA Loans

Via Rick Underwood, Broker | Owner, TNG Mortgage

Great news!  The housing market is showing clear signs of improvement.  And conventional lenders are hinting that they’re going to start to ease underwriting guidelines.  That being said, a very popular type of loan just became a little more expensive – and is about to become a little more restrictive.

One of the most attractive features of FHA mortgages is the low required down payment.  In fact, the majority of FHA loan programs require only 3.5% down.  The downside is mandatory upfront and monthly mortgage insurance (MI).  On April 1, 2013, the monthly mortgage insurance increased by 5-10% depending upon the loan scenario.  At this time, mortgage insurance on FHA loans remains in place for a finite period of time.  And in most cases, FHA will drop the monthly MI payment after five years, provided the homeowner has at least 22% equity.  However, on most FHA loans originated after June 2nd, the monthly MI will remain for the life of the loan.  So, the only way to eliminate the costly mortgage insurance is to refinance.

Our recommendation: If you have considered refinancing your home, or purchasing a new home, you can ensure this new FHA policy does not increase the lifetime cost of the transaction.  If you know the property you plan to purchase or refinance, we can “lock in” the current FHA pricing – even if you cannot complete your transaction for six months.  Call 714-203-8558 for additional information.

 

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20010 Livorno Ln, Yorba Linda, Ca 92886 | Yorba Linda Home For Sale

HD V-Tour:  http://goo.gl/YKL78
Property Website:  www.20010Livorno.com
Please visit www.TheBoutiqueRE.com for additional information on this single story home in Yorba Linda.
Tucked Into The Hillside of Yorba Linda is Corte Bella at Amalfi Hills, a Community of Luxury Single Family Homes.  Located on a Cul-De-Sac This Single Story Home Boasts 2,405 sq ft of Living Space on an Expanded Approx. 11,000 sq ft Corner Lot Giving You Majestic Sunsets, City Light Views and Ultimate Privacy.  Features Include A Gourmet Chef’s Kitchen, Stainless Steel Professional Grade Appliances, Granite Slab Counters, Magnificent Center Island, Plantation Shutters Throughout & An Open Concept Floor Plan.  Three Bedrooms, 3 Bathrooms, 2 Car Attached Garage with Custom Built-Ins, Formal Dining Room, Formal Living Room & An Expansive Master Suite With French Doors Truly Highlight This Gorgeous Home.  The Master Bath Features A Walk-In Closet, Dual Vanities, Solid Surface Counters, Separate Shower & Elevated Jacuzzi Spa Tub.  Custom Landscaping Surrounds This Home with Flagstone Inserts, Colored Concrete, Perfectly Manicured Landscape, Lush Fruit Trees, Custom Putting Green and an Extra Long Driveway.  Home to Yorba Linda High School and Minutes Away From Black Gold Golf Course, Yorba Linda Country Club, The Nixon Library, World Class Shopping, Fabulous Entertainment & Easy Freeway Access.
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Top 99 Realtors on Twitter | Does Your Agent Tweet?

By Raj Qsar via Websitebox-Team

Selling Real Estate 140 Characters at a time.
A look at the national list of the top 99 Realtors who are utilizing Twitter to gain regional & national influence in this social world of ours.  Information is based on the amount of followers, quality of tweets, clout and influence.

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Why video, why now?

Sunday Feb 10th, 2013
By Raj Qsar, Principal | Owner of Premier Orange County Real Estate
@rajqsar

Wikipedia gives us a history of the word emotion as it dates back to 1579, when it was adapted from the French word emouvoir, which means “to stir up.”  This truly puts a capsule around why we have made video a primary marketing footprint for our clients as we transition into 2013.  We are looking to “stir-up” those deep emotions of buyers looking for residential real estate in Orange County, Ca.

We want to showcase the emotion of what its like to live in this particular home, in this particular neighborhood, in this particular city within the curtains of Orange County, Ca.  We start by spending time with our sellers and asking them what they truly love the most about their home, neighborhood & city and what they will miss the most.  This allows us to begin storyboarding our video (we think of videos as mini-movies) around those particular aspects that they love so much and can include hot spots like restaurants, schools, parks, farmers markets or even the weather!

One of our favorite videos was “the pool party” video in a great little town in North Orange County called Brea.  What we showcase here is the true lifestyle of this community and what a buyer and to-be homeowner could expect from living in this family friendly neighborhood.  Video Link Here. One HUGE Vision, Two days of shooting, 1 night shoot, 3 luxury cars, 2 Cinematographers, lots of equipment, 12 “actors,” a ton of edits in post production truly brought to life the unique qualities of this FAB city!

Regardless of price point, the emotional aspect of video can really play a part in a home buyers quest of going from searching for a home to finding a home.  Another fabulous video we produced was for a lower priced Luxury Low Rise Condo in the City of Garden Grove in Orange County called Chapman Commons represented by our very own Jeremy Lehman (who made a cameo appearance in the video with his new puppy Max as well).  Video Link Here.   Listed for $319,000 this property sold for $22,000 more than an identical unit right next door and also closed for $48,000 over the appraised value.   How’s that for stirring up emotions!

Got a chopper?  Ray Fernandez sure does!  How else do we capture the lifestyle of La Habra Heights just on the Orange County & LA border?   This hillside community was built with Rural in mind.  Each property is typically set on at least 1 acre of land, which gives residents & homeowner’s privacy and luxury.  There are no sidewalks or street lights but plenty of wildlife and trails throughout this great city where you can enjoy the great outdoors.  Watch Video Here.  One of the best ways to really capture La Habra Heights and this property is from up above!

Video marketing truly starts with a vision.  What’s your vision for this home, in this neighborhood, in this city?  What do you know about this home, this neighborhood & this city that you want to share.  What makes your city so great?  Once the vision is set then it needs to be put it into motion.  C.S. Lewis says, “There are far better things ahead than any we leave behind.”

Real Estate & Video marketing is nothing new in our industry and just like anything we do to market properties it first begins with an idea.  That idea needs to be captured, created and published for the road ahead.

 

Top 20 Real Estate Videos of 2012 via WellcomeMat

So truly honored that our Goodbye 2012 | Hello 2013 highlight video was named a Top 20 Real Estate Video by WellcomeMat for 2012. If you LOVE Video have a look at some of these truly amazing stories from some amazing companies.  Corcoran Group in New York, Inman News, CORE Real Estate NYC, Facebook, Zillow, Redfin, Richard Silver, Napa View Real Estate, Prudential Steamboat Realty, The New Wave Group, KW, Sage Real Estate, Halstead property, Georgetown Real Estate, Las Vegas Real Estate, Dave Dugdale, ReMax and Jessica Riffle Edwards.
Congrats to all!

Raj Qsar | 100 Most Influential Real Estate Leaders | Inman News | 2013

So truly honored & humbled to be able to share this recognition with this exceptional group of individuals.

Being named as Real Estate Industry’s 100 Most Influential Leaders truly has me speechless!

 

Inman News today releases the Inman 100 report, an annual list of the Most Influential Real Estate Leaders that recognizes those who embody leadership, ingenuity, strength, conviction, power, persistence, perseverance and progress — their voices and actions can move the industry toward change.

They include the industry’s brain trust, power brokers and deal-makers, and those outside the industry who impact the business of buying and selling homes.

Inman News accepted and reviewed hundreds of reader nominations via an open, online nominations process. An Inman News in-house review and selection process considered reader-selected nominees and also suggested additional individuals worthy of consideration.

See The Top 100:  http://www.inman.com/inman100

View Raj’s Recognition:  http://www.inman.com/inman100/2013/raj-qsar

 

5 Real Estate Trends to Look For in 2013

Posted By The KCM Crew On December 27, 2012, www.kcmblog.com

 

Predicting trends during volatile economic times in American is no easy task. However, we are going to give it our best shot. We strongly believe these are the five real estate items we should keep an eye on in 2013:

Demand for Housing Will Continue to Surge

The housing market has turned the corner and there is no reason to believe that buyer demand will not maintain momentum throughout 2013. Household formations shot up to boom-time levels in 2012 and are projected to increase at even a faster rate over the next twelve months. A lack of inventory will be more of a challenge to sales increases than will a lack of demand.

Generations X and Y Will Prove They Believe in Homeownership

Contrary to what many have hypothesized over the last few years, young adults (18-35 year olds) are just as committed to homeownership as previous generations. Recent studies have shown:

  • 43% already own a home
  • 72% see homeownership as part of their personal American Dream
  • 93% of those currently renting plan to buy a home

This, along with the increase in household formations mentioned above, makes us believe that 2013 will be the year that many of these young adults will jump into homeownership.

Prices Will Continue to Increase

Pricing of any item is determined by supply and demand. Demand for housing will remain strong throughout 2013. At the same time, the supply of homes ready for is shrinking in many parts of the country. Outside of a few states that still have challenges with large inventories of distressed properties (NY, NJ, CT, IL for example), prices will appreciate nicely.

Even in the areas that are still dealing with high percentages of foreclosures and short sales, prices will not tumble dramatically. The increase in demand will absorb much of this inventory. In these areas, prices will either flatten or perhaps soften to a small degree.

Move-Up Sellers Will Return in Great Numbers

Perhaps what many will find as the biggest surprise of 2013 will be the return of the ‘move-up’ seller. Over the last several years negative equity has prevented many of these sellers from moving up to the house of their dreams. However, with prices recovering, more and more of these sellers will realize that now may be their greatest opportunity to make the move to a lifestyle they always wanted.

With home prices expected to increase and more stringent mortgage qualifications (QR and QRM) scheduled to be announced this year, we believe that the first half of the year will bring many of these sellers/buyers to the market.

The Consumer Will Demand That Their Agent Be an Expert

Real Estate professionals who have invested the money, time and energy to truly understand what is happening and why it is happening will separate themselves from their competition and do very well this year.

Those who take that next step of learning how to simply and effectively communicate the market to their clients will be seen as experts. These industry leaders will dominate their markets.

Raj Qsar at Agent Reboot

This video takes a quick look at our time at Agent Reboot in Orange County, Ca.  Had a great time hanging with some friends from around the country and also had a chance to meet some really cool new people in our industry!  Agent Reboot is a great way to stay on the cutting edge of real estate, social media & technology.  It seems as though everything we do in real estate today is tied to technology and Agent Reboot is a must for today’s agent.

Inman has done a fabulous job of bringing the top talent in for a full day of technology!

If you suck at Twitter or have no idea what SEO is then this event is the place for you,  Network with the best & brightest in our industry and utilize this technology in your hyper-local real estate market!  For more information on how Premier Orange County Real Estate manages their social media, click here.

Hope to see you all very soon at Real Estate Connect in San Francisco!