How to Create a Tech-Enhanced Brokerage that Wins

By Raj Qsar, Principal | Owner The Boutique Real Estate Group

The real estate industry is changing.  Hand-written offers, filing cabinets and printers are a thing of the past.  Mobile offices, instantaneous responses, and data analytics are here to stay.  For a brokerage to survive in this new digital age, their agents need to be equipped with state of the art tools at their fingertips.

Now that the days of drowning in paper are over, it seems like a new real estate technology pops up every day and it can be easy to get overwhelmed and lost in all the options.  So how do you differentiate the useful from the useless and figure out which tools are right for you and your brokerage?

I spent a lot of time thinking about this very question for my team at The Boutique Real Estate Group.  I started this brokerage with the primary objective of providing a world class experience for our clients.  I have known from day one that in order to deliver on this goal my agents would need the right tech tools to do high quality work and provide a seamless experience to their clients.

I invest in technology that will improve the agent experience and the customer experience.  I have developed these 5 “rules” for picking the right technology to develop a tech-centric brokerage:

1. Set a vision for your brokerage

Spend the time to brainstorm and define what kind of brokerage you want to be.  What is important to you?  What does your brokerage stand for?  And how will technology help you achieve this?  Clearly define it.  Write it down.  Memorize it.  Now every time you look at a potential tool ask yourself if it fits into your tech framework and if not – pass!

2. Culture is everything

You’ve defined your vision, but how do you bring it to life? The answer is – culture.  Don’t underestimate the power of culture to get everyone in your office to achieve your vision. It is up to you and your leadership team to develop a culture that embraces technology and values change.

3. Mobile first

Any technology that you consider for your brokerage MUST be mobile and tablet friendly.  Agents, brokers and the modern customer need location independence – the freedom to work and sign on the fly.  In the high speed world we live in nothing kills a deal like time.

4. Integrating gives you magic powers

The real secret to the getting the most out of your technology investment is integrations. When data is seamlessly shared from platform to platform, your agents or transactions coordinators don’t need to waste time on tedious data entry. This can improve accuracy and allow your agents to focus on their clients.

5. Pick a partner

In the end, when you select the technology provider – you are selecting a partner that will be with you for a long time.  Make sure to pick a company that shares your values, that will answer the phone when you call and that is working to build the same future for real estate that you are.  Don’t necessarily pick a company just for your needs today, but for your needs in 5, 10, 15 years…

With these rules in mind, I have built a tech-enhanced brokerage that is leading the way into real estate’s digital future and is fully armed to deliver high quality service.  Now that I’ve shared my secrets, please add your own in the comments section below.

Congratulations!  You’ve already taken the first step to properly preparing your brokerage for success in the digital age. Next up: navigating the hundreds of options out there – good luck!

Raj Qsar, Principal and Owner of The Boutique Real Estate Group, was named The Real Estate Influencer of the Year 2017 by Inman News. He has cracked the code for creating a tech-enhanced brokerage and The Boutique was named Most Innovative Brokerage. Find out more about what the Boutique Real Estate Group is doing by connecting with Raj on TwitterFacebookLinkedIn, Instagram, and YouTube.

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DocuSign for Real Estate with The Boutique Real Estate Group

San Clemente PierThe Boutique Real Estate Group

Corona del Mar, CA

“If you follow us around any real estate trade show, we spend a lot of time talking to vendors about their products. We constantly research better tools and technology to help us better serve clients. Our favorite part is taking a new listing that’s a little ugly and making it look amazing. That’s something we do really well.” THE MARKET – Many of The Boutique’s Orange County clients fall into the luxury market, but every client deserves luxury service and marketing. THE CULTURE – The Boutique spurs collaboration through technology and culture. THE MAN – “I don’t know how many hours I put in. It doesn’t feel like work. That’s one of the elements I’ve always enjoyed.”

Tech-Enhanced Service

The Boutique invests heavily in telling the story of every home, believing beautiful design evokes a connection between client, agent, and the home-buying process. The Boutique focuses on providing best-in-class service through a combination of great habits, great marketing, and bleeding-edge technology. Incredible service and marketing are key ingredients in the success of The Boutique. And a large amount of credit belongs to technology and systems that support: Convenience – “If you give clients a choice—do the paperwork now at the house, or wait and I’ll come by tomorrow? One hundred percent of my clients say right now. And they’re not all 30 years old.” Service – “It makes your job, your agent’s job, and your client’s life easier. You’ll never hear me say to a client, I don’t have that right now. When I’m at my office again, I’ll get back to you.” The Customer Experience – “Emailing back and forth—that’s not a great way to send documents to my clients. DocuSign transaction sharing tools do a much better job.” ROI – “People often hire me—and I get recommended to people—because the technology that we use makes the experience a lot easier.”

68% OF AGENTS PREDICT TRANSACTIONS WILL BECOME ENTIRELY MOBILE (BUT ONLY 61% OF THEIR BROKERAGES PROVIDE MOBILE TRANSACTION MANAGEMENT).

“If you’re not willing to invest in your business there’s plenty of your competitors out there that will.”

Top 4 Reasons to LOVE DocuSign

1. LEVEL OF SERVICE:  “We just believe clients want what they want when they ask for it. So, if I have the ability to answer the phone and take their question, I should probably have access to a tool that allows me to find their answer or expedite a document right there on the spot.”

2. THE CLIENT EXPERIENCE: “I do everything possible to be accommodating and make the transaction smooth for my clients. That’s really the role that DocuSign plays. The Transaction Rooms collaboration tools and transparency make it easy and convenient for clients.”

3. THE AGENT EXPERIENCE: “DocuSign makes it easy for agents to do their job from anywhere, at anytime. If a broker is not focused on providing agents with convenient tools that help them be more productive—that’s a great way to lose them.”

4. LIABILITY: “Because DocuSign lets the broker manage the transaction from the back end, you’ve got the compliance issue covered.”

How REALTORS® Can Raise Their Bar with Digital Tools

via DocuSign
Contributed by Raj Qsar, Owner and Principal at The Boutique Real Estate Group

Now that the days of paper trenches are (nearly) long gone and you’re swimming in digital options galore, how do you know what works and what might not equal the ROI you had in mind?

Your schedule probably redefines busy, so why sleuth around for the answers? Just come to me for the digital dirt and I’ll set you up with the wisdom and guide you to the tools that actually ramp your business Cloud-bound (i.e. skyrocketing success in all matters ROI and keeping your clients and employees delighted).

For my team at The Boutique Real Estate Group, we’re OCD about providing world-class experiences for our clients; It’s our marching theme for Real Estate Connect NYC. We’re in the business of writing our client’s story. When they look at a property, they imagine and dream and wonder. When you set up your Real Estate business with the right tools, you’re able to kick off their story with a happy prologue.

Excited to get started? Wonderful! We’ve vetted the digital market for ideas that struck magic and tools that did wonders for our client base.

Check out the top five mantras and tools that help us set the bar sky high for client experiences:

 

Always Keep It Mobile and Tablet Friendly: Give us location independence and freedom to create, share & sign on the fly.  We are all traveling 100 mph in a 55 mph world so this is essential to any business.  If it’s not mobile it does not exist.

 

Apps Give you “Crystal Ball Powers”  – Gmail apps integrated into your Chrome Browser give you Crystal Ball Powers that allow you to tailor messages, track responses and “big brother” inbound emails so you can work some magic with your clients.

 

The C in CRM Stands for (Client) Conversion: CRM integrations for your website (SMS notifications & auto-email responders) let you respond & convert clients quickly and track progress seamlessly.

 

Real Estate Apps –> MLS Touch + RPR Mobile + Property Radar App – Seriously – the entire Real Estate world in the palm of your hands. You are truly a real estate guru…

 

Invest in a Company Intranet – Creating specific channels to streamline communications to specific topics (Technology, Social Media, Contracts, Staging, Creative Design, CRM, Competition). And it has to be mobile.

 

We’re the pioneers behind Real Estate digital disruption.  Now that I’ve shared my secrets, I pass the mobile phone (i.e. baton) to you to socialize your words of wisdom and tools of choice. Every winning tidbit leads to a massive win-win: inspired agents and brokers who’re empowered to make dreams come true.

 

Please share away in the comments below.

Get to know my team at The Boutique Real Estate Group:

 

A Day in the Life of Raj Qsar | www.Realtor.com

By: 

 Raj Qsar is the principal owner of The Boutique Real Estate Group, an independent real estate brokerage that integrates mobile technology, brilliant design & creative storyboarding into their real estate transactions. His Southern California offices specialize in luxury homes and has expanded into the coastal region of Newport Beach. In his words, here is a peek into a day in his life.
raj qsar

Walk us through a typical day in your life.

My day typically starts at 5 a.m., sometimes a bit earlier. I just get up out of bed. No alarm. I grab my phone and head downstairs. I am totally a morning person. I make a protein shake and jump on my laptop and scroll through emails, Twitter, Instagram and then Facebook. I usually check analytics on our website and social channels, and look at ad campaign results.

On Tuesday, Thursday and Saturday, I am at the Crossfit gym by 6 a.m. After the gym, I am at home helping get the kiddos—Hannah, Emma, and Cooper—get ready for school. Breakfast, clothes, homework review, and they are off to school by 8:30 a.m., and I am off to one of our offices. At 8 p.m. or so, I start shutting down.

Phone / tablet / laptop / desktop of choice?

iPhone 5S, iPad Air, MacBook Pro with Retina Display, iMac 27″ on my desk. We are an Apple company.

Apps you can’t live without?

DocuSign, DocuSign Transaction Room, DropBox, Facebook, Instagram, and recently I have been using Refresh as I am meeting with so many people.

Emails sent per day? Received?

My Google app business account said I received 7,000 emails last month, and I sent out 1,400.

Tell us about your market.

We tend to market homes above $1 million. It was not intentional, but our services are considered luxury and tend to attract those types of buyers and sellers.

Real estate marketing has truly evolved over the last 10 years. We have developed a comprehensive strategy which showcases our client’s home through real-life video—actual movies—amazing photography, 360 HD V-tours, individual property websites for each home, staging and interior design, custom graphics and design, and a social media content strategy that reaches people on a global scale.

We have complete control over our designs, feel and strategy when marketing luxury real estate. When surfing the web for real estate, our listings stand out: they have a unique look and feel, and buyers recognize our listings as being “boutique-ivied”—and we believe every home has a story.

Total number of transactions you worked on last year? Expected this year?

I personally did about 40 transactions last year with an average sales price of about $2 million. I will do about the same this year, but our price point has moved up. Look for our new office in the beach city of Corona Del Mar in Newport Beach as we launch into the coastal Orange County real estate market.

What made you choose a career in real estate?

After watching an agent “sell” our first home, I knew there had to be a better way. I personally held the open houses, I printed the flyers, I wrote the content. That was all pre-social.

It was so massively complicated, and we were so in the dark the whole way through. I had an “Ah, ha!” moment back in 2008 as technology and social media found real estate. We knew there had to be a better way of not only marketing real estate but also of managing the mountain of paperwork and people involved in a real estate transaction.

So in a sense, our team has digitized the real estate experience. You will never find our clients running to a fax machine and most likely never even pick up a pen to sign anything. We are a paperless office, completely mobile and can run an entire real estate transaction from our iPads and phones. Our technology does not require our clients to be tech savvy—it only requires our agents to understand the benefits of technology and to implement that technology with our clients.

What’s the biggest challenge the real estate industry faces today?

One of the biggest challenges in real estate today is that everyone seems to be swimming in the same pool. There is no original creative. Nobody wants to tell a story. There is an old quote, “Those who tell the stories rule the world.”  What I love is when I meet someone, and they just instantly pick up with a story. We believe this type of mindset is so needed in our industry.

What advice would you give to new agents?

The advice I would give to a new agent entering into the world of real estate would be to join an amazing team. And I do not just mean a busy team, but an amazing, highly-respected team where you can learn, experience and absorb everything and anything that is real estate. That includes not only all the “beautiful and shiny” things that real estate offers, but also all the challenges that real estate brings each and everyday: from contracts, lender guidelines and appraisals to staging, photography, pre- and post-processing of photos, editing video, print campaigns and the entire social media and web content strategy.

Who inspires you the most?

Jesus Christ because he changed my heart.

Link to original article.

Previous “A Day In The Life” articles:

Sarah Schnell Jones

Carol Wolfe

Tiffany Kjellander

Geeky Girl Laurie Davis 

Sam DeBord

Bill Lublin

 

The Digital ROI in Real Estate According to Raj Qsar

An Interview with Raj Qsar Posted by Farah Ahmed with Docusign

June 3, 2014

The Boutique Real Estate Group

 

An evangelist for digital and social media, Raj Qsar embodies the future of real estate. After 18 years of successful leadership in the industry, Raj strives to inspire realtors to embrace the digital wave. As owner and broker of The Boutique Real Estate Group, he was recognized as one of the Top 100 Most Influential Real Estate Leaders for 2013 by Inman News. Beta Brokerage also highlighted The Boutique Real Estate Group among the 2014 Next Generation Real Estate Brokerages.

We recently chatted with Raj to discover how Digital Transaction Management (DTM) and mobile impact ROI and customer experience.

Let’s talk about ROI. How does DTM and subsequent mobile integrations impact your business results?

To start, we extend our tech savvy to both clients and employees. Digital forms are the foundation of everyone’s experience. DTM molds perfectly to our culture!

I do relish the peace-of-mind afforded by DocuSign for Mobile. With the ability to belocation-independent: you carry your business wherever you go. Successful realtors understand that business runs on the fly, 24/7. With DTM and mobile, we can connect and share relevant information through a single streamlined system.

Thankfully, DTM also minimizes loose e-mail threads and phone calls since everyone involved in the transaction is actually involved in the workflow. Now that is peace-of-mind in action!

How are your customers reacting to DTM?

Digital business has been revolutionary for all parties, but particularly for clients. Previously, closing deals forced endless time and travel that infringed upon everyone’s valuable time. Before realtors had to trek 25 miles round-trip just to sign a single document, and then scan and e-mail the same document to other parties involved in the transaction. DTM has since stripped away this insanity.

Furthermore, it’s a purely intuitive function that anyone can use. Here’s a wild story: I had an offer for a property needing signature. I left a phone message with a client and indicated that we’d discuss and DocuSign later. A short while later, I return to find the offer DocuSigned and ready to go. I was utterly baffled; my client was 85 years old. Apparently, she went online and downloaded DocuSign herself to sign the offer letter. It was just that easy!

How do you see DTM influencing real estate professionals?

In order to be a leader in this industry, real estate professionals have to digitize the experience for both their clients and their teams. They will quickly see the value in social media and communicating with their clients on Twitter or Facebook.

Specifically to DocuSign, the Transaction Rooms will soon be a standard for realtors in managing a fast-paced, transparent and results-oriented practice. It’s quick to integrate and train employees, and it’s a natural boon to customers.

DTM reinforces our values. Clients come first and foremost, and with DTM and mobile we respect their time. For those without DTM, ask yourself “why should your clients run around for you?”

The answer is clear: no one should run around, especially clients.

Looking to the near future, what trends do you think realtors and brokers should keep in mind?

I definitely have three in mind:

  1. Location Independence – Regardless of location, both clients and realtors should have the opportunity to square away business with their feet in the sand and a mobile device in their lap. Likewise, clients have busy lives that stress the importance of mobility. Paper should not dictate clients’ schedules.
  2. Transaction Transparency – Everyone involved in the transaction should be involved in the document workflow. It is vital to loop in everyone from lenders, home inspectors all the way to escrow and home insurance. There is no reason to send countless e-mails that are stuffed with PDFs when you can invite everyone to a single transaction.
  3. Increased Compliance – Instant audit trails enable clean compliance, which is truly imperative as regulations become more stringent. For California, it is essential that all transaction documents are transparent and audit-friendly in order to comply with RE540.

Many thanks to Raj for sharing his snapshot of a fully digital Real Estate group! We hope it inspires realtors consider DTM and learn about DocuSign for Mobile.

How do you think DTM is impacting the real estate industry? Leave your thoughts in the comments below.

Don’t hesitate to connect with Raj on TwitterFacebookLinkedIn, and YouTube

Check out Boutique Real Estate Group to learn more!

Link back to original article here.

Upgrading The Real Estate Experience | 3 Tech Tips from Raj Qsar

This week, we have a guest post from Raj Qsar, principal and owner of The Boutique Real Estate Group in Orange County, CA,  a contributor for Inman News, and one of the Top 100 Most Influential Real Estate Leaders for 2013. His company is one of the most dominant real estate firms in Orange County. They focus heavily on utilizing technology to provide more complete and convenient service to all of their customers. 

@RajQsar

 

Digitize the Real Estate Experience

We had out “ah-ha” moment back in 2008 as technology and social media found Real Estate. We knew there had to be a better way of not only marketing residential real estate but there also had to be a better way of managing the mountain of paperwork and people involved in a real estate transaction.  So in a sense our team has digitized the real estate experience.

Do not get me wrong….We are not robots.  We still care, are empathetic and truly love our clients.  And because of this love and passion for our clients you will never find our clients running to a fax machine and most likely never even pick up a pen to sign anything. We are a 99% paperless office.  Our agents & staff are completely mobile and can run an entire real estate transaction from our iPads and iPhones.

Our technology does not require our clients to be tech savvy – it only requires our agents to understand the benefits of technology and to implement that technology with our clients.  Our commitment to technology has even allowed us to bring in an in-house Chief Technology Officer, Jeremy Lehman, who can train our agents and enable them to provide this luxury service to our clients.

Connect More Intimately With Clients

The world is now on the web – advances in technology are changing the way businesses interact with clients and we understand this process.  People are on their smartphones, heads down and focused.  The next time you are in line at your local coffee shop just look around.  Everyone will be head down and in their phone checking emails, scrolling through a news feed on a social platform or just listening to music.  We know we need to be where our clients are, so we can be at the forefront of their minds, and more importantly, not forgotten.

Our clients are on Facebook, Instagram, YouTube, Linked In, Pinterest, Twitter and Four Square. However, the Facebook user is different than the Linked In user, who is totally different than the individual on Instagram.

Learn more about social media for real estate marketing here.

The Facebook user is more likely to be someone you know so the posts there are geared more like a friend to friend discussion and allows for a targeted ad campaign.  The posts on Twitter are 140 characters so its “in & out” with a specific message to an audience.  Instagram is one of our favorites and allows a more intimate connection. Newer platforms likeRESAAS allow us to engage with an international audience of real estate professionals.  You will see that our content strategy is different depending on the platform, who we are trying to reach, and what message we are trying to push.

Streamline the Process

When it comes to in-transaction management the mountain of paperwork that needs to happen is insane.  You have buyers, sellers, lender, escrow, title, transaction coordinators, home inspectors, termite inspectors and many others who are involved someway or somehow in your transaction.  They all have their paperwork and it all needs to be reviewed, understood and communicated to everyone in the transaction.

How do we create our paperwork?  What do we create it on?  How do we eSign? How do we store this info?  How do we share it with everyone?  This is the beauty of technology: our ability to create a REAL estate experience like no other with our clients and co-operating brokers.

This is real estate’s new normal for communicating and engaging with our clients to create a streamlined, easy to use & understand process.  It did not happen overnight but required dedication, time, and resources devoted to tech to make it happen.

Technology allows us to be a smart office, engage with our clients in positive manner and allow us to create an experience that is evergreen.

You can connect with us at www.theboutiquere.com.

If you’re interested in learning more about Raj, check out our From the Trenches interview with him. 

You can find Raj on FacebookTwitterLinked In, and Pinterest.

Real Estate + Technology

Contributing Author: Raj Qsar – Principal | Owner The Boutique Real Estate Group

Screen Shot 2014-01-14 at 6.42.12 PM

 

 

Real Estate + Technology. Not really two words that go hand in hand. Two words that usually do not embrace each other. Two words that scare off the most seasoned real estate professional.

Our story goes a little something like this: We love tech. We love real estate. So why not marry the two? Why not have a “forever relationship” with these two words? Why not incorporate technology into every aspect of the real estate experience? Our clients do not need to be tech savvy to use these products, but our agents need to understand how this technology is a benefit.

We have embraced every aspect of technology at The Boutique Real Estate Group here in Orange County, California, and we feel we have successfully digitized the real estate experience for our clientele. Most of our clients are finding us online. Most of our clients are seeing our listings online. So, it only makes sense that we need technology for real estate to survive. If our clients have instant access to data on their mobile devices, so should our agents. Everyone is head down and focused on their phones and tablets. Everyone is in the moment, and we are now able to step into that moment and grab his or her attention.

You won’t find our clients running to a fax machine to fax something to us. We don’t ask our clients to print, fill out, scan, and then save and email anything to us. It’s not how we roll. We sign digitally with DocuSign. Got mobile? No problem. Got a tablet? No problem. DocuSign allows our clients to sign on the go with ease from any device they carry.

Screen Shot 2014-01-14 at 6.42.44 PM

Furthermore, our in-transaction platform of choice is Cartavi, which seamlessly has integrated the DocuSign platform for electronic signatures. Our agents have their own personal Transaction Concierge (TC) who is trained on DocuSign and Cartavi. It only makes sense to be able to store our clients’ documents digitally, have access to them on our mobile devices, and then share the documents with all parties involved in the transaction. Our agents and TCs not only communicate digitally via DocuSign and Caravi, but we are able to manage the most complicated of transactions with these two platforms. No more emailing huge files between escrow, lenders, title, buyers, sellers, and agents. We share our files through Cartavi.

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Several members of our team are heading to Inman Real Estate Connect NYC this week. This gathering is tech real estate heaven! If you’re looking for the best and the brightest in our industry, then Connect is where you should be.

Have a question for Raj and team? Contact them here: http//www.TheBoutiqueRE.com | @RajQsar | @TheBoutiqueRE

 

 

 

 

 

Getting Business Done. Everywhere.

Customer Story: Jeremy Lehman

Jeremy-Lehman
You always hear about how technology can solve this problem or that problem, or help you do something better or more efficiently. While it might seem like there are endless possibilities – sometimes knowing how to leverage technology or “use it” can be more of a challenge than finding the right solutions.

Meet Jeremy Lehman – he really “gets it.”

Jeremy is a technology enthusiast turned real estate agent in Orange County, California who is always on the go. I gave Jeremy a call the other day as he was in-between a quick stop at the Apple store and picking up his kids from school. “I would say that I am on my mobile devices ninety plus percent of the time,” Jeremy told me.

 

Having his phone on him 15 hours a day  is not uncommon for Jeremy. “I am rarely on a computer and it’s not that my mobile devices have completely replaced my computer because it is necessary, but it’s because I am on the go so much it makes sense to use my mobile devices to get things done rather than waiting until I get back home or wherever,” Jeremy said, adding with a chuckle “I spend almost no time in the office, almost to the dismay of my team.”

The Boutique Real Estate Group

Jeremy is a Realtor and CTO of The Boutique Real Estate Group in Orange County, California.

However, just because Jeremy’s not in the office doesn’t mean he isn’t working, in fact he sees it as just the opposite. “I don’t believe that someone who’s always in the office is doing incredibly well, because the reality is business gets done everywhere but the office these days,” Jeremy said. He still prefers doing business “belly to belly” with his clients because after all real estate is a service-based business. Being mobile allows him to be more efficient with his time and proactive with his clients. “If I am driving my car and I get a call from my assistant, client or another agent who needs a specific document for a deal, I need to be able to access any document from the road at any given time,” Jeremy said. He added that it doesn’t matter if he is on vacation or on the golf course – he never has to tell a client he is too busy doing personal things to get back to them. “I don’t think those sort of answers are acceptable these days,” Jeremy said, adding it’s okay if he’s using his time for personal reasons because he can still get the job done and is not delaying transactions.

Boutique-Property

I asked Jeremy what sort of mobile tools he uses while on the go and he said he uses an iPhone, iPad and a stable of core apps that included Cartavi and DocuSign. He also said his group, The Boutique Real Estate Group, uses mobile forms that are tablet compatible and that he uses DocuSign Ink as a signing solution for his iPhone and PDF Expert for his iPad. He said PDF Expert allows him to write on the contract through his iPad to add additional terminology. He also uses MLS Touch, which allows him to access MLS listing at all times. Jeremy’s suite of mobile solutions is pretty impressive and allows him to do everything on the go, which is what I meant when I said “he really gets it!”

Jeremy does not just use technology to stay on the road though; he also uses it to get more business. He maintains a significant web presence and uses social media to market his offerings. “I think it is important that we have profiles on any place that a client is going, so if clients are going to Zillow then you need a presence on Zillow, if they are going to Realtor.com – then you need a presence there.”

Jeremy said most of the people in his group also have personal websites and are very searchable. His personal website is http://about.me/jeremylehman and came up immediately when I searched his name on Google.

Boutique-Property

Jeremy also said he is doing mostly listings now even though his business used to be more 50/50 buyers and sellers. “We are in an extreme sellers market,” Jeremy said. He also added that shifting business models’ is difficult but he has used the internet to establish himself and develop a steady stream of listings. “I guess it is marketing the whole negotiating dynamic, using technology, but also offering a high personal level of customer service,” Jeremy said. I asked Jeremy how he got into real estate and he said was actually working with a title company but a Senate bill would have gotten rid of the services that he offered so in 2007 he decided to get his real estate license and become an agent, and as he puts it, “I always sort of ‘got’ real estate.”

Jeremy is also very involved in leadership and serves on the Board of Directors at the Pacific West Association of Realtors and the California Association of Realtors. He is also a technology trainer and mentor, and occasionally does real estate technology workshops for Apple. He will tell you though, for as savvy as he is with technology, “I’m not nearly as technical as people think I am. I just sort of understand technology and how to use it.” Even though Jeremy has figured out how to use leverage technology to his advantage, he still prides himself on providing “likable” customer service, fast response times and doing a very professional job.

If you are thinking about listing a property in Orange County, just look-up ‘Jeremy Lehman’ and you’ll find him at his Personal WebsiteFacebookTwitterLinkedinTrulia,YourSoCalAgentInstagram… the list goes on and on. He is not hard to find, trust me.