Raj Qsar | 100 Most Influential Real Estate Leaders | Inman News | 2013

So truly honored & humbled to be able to share this recognition with this exceptional group of individuals.

Being named as Real Estate Industry’s 100 Most Influential Leaders truly has me speechless!

 

Inman News today releases the Inman 100 report, an annual list of the Most Influential Real Estate Leaders that recognizes those who embody leadership, ingenuity, strength, conviction, power, persistence, perseverance and progress — their voices and actions can move the industry toward change.

They include the industry’s brain trust, power brokers and deal-makers, and those outside the industry who impact the business of buying and selling homes.

Inman News accepted and reviewed hundreds of reader nominations via an open, online nominations process. An Inman News in-house review and selection process considered reader-selected nominees and also suggested additional individuals worthy of consideration.

See The Top 100:  http://www.inman.com/inman100

View Raj’s Recognition:  http://www.inman.com/inman100/2013/raj-qsar

 

Why Better Technology Means Better Service

By Jeremy Lehman

The Boutique Real Estate Group

 

When you think of real estate, the last thing that comes to your mind is probably technology. Technology has come a long way in the past few years, but unfortunately, the real estate industry tends to lag behind the curve. Sometimes decades behind; have you seen our MLS?

Today, our team employs an industry leading approach to improving response time, customer service, client convenience, and business management using mobile technology and cloud based applications. We work closely with vendors to help tweak their products or even create new ones that can help our team and clients enjoy a painless process of signing documents, accessing property information, communication, scheduling activities, sharing documents, and more. Our team is on the cutting edge of using technology in real estate. Every member of our team is equipped with an iPhone, iPad, Laptop, and mobile internet connection, allowing us to work from anywhere at any time.

Our listings receive a best in class marketing campaign with HDR photography, HD video, HD V-Tours, professional graphics & design, staging & interior design individual property websites, and even floor plans; creating maximum exposure and ultimately a maximum price. We use social media, blogs, and the most visited real estate websites to promote our listings, open houses, and interact with potential buyers. We’ve also created online groups of the top agents throughout Southern California to share listings with the agents that actually do business. Our use of video has received national accolades & recognition, but better yet, gives potential buyers the #1 thing they’re looking for. Listings with videos tend to sell for more money and faster than listings without. Our open house events are almost always packed with potential buyers and curious neighbors. To take advantage of the opportunity, we use an iPad application to track the visitors, follow up with property information, and notify them of any future price changes. We’ve also been able to assemble a big list of interested buyers for the neighborhoods we service.

Our clients can expect a quick response, the convenience of signing contracts via your mobile phone/tablet or computer (some transactions require “wet” signatures), maximum exposure for your property resulting in a maximum price, regular updates and communication and  market updates. We know technology does not replace service, skills, and knowledge, we just use to better serve you. Our agents are all proven industry experts as well.

Orange County Sheriff Ready To Patrol Yorba Linda

Story via The OC Register, Salvador Hernandez

Photo Courtesy via The OC Register, Ken Steinhardt

YORBA LINDA – Officers in dark-blue uniforms will be replaced by deputies in green at the stroke of midnight Friday night, as the Orange County Sheriff’s Department takes over policing services for the city that had been patrolled by Brea police for 42 years.

Brea police officers were set to patrol Yorba Linda streets until May 3, but an end of the cities’ contract was rushed to January after Brea officials found themselves struggling to provide enough officers to patrol both cities.

Black and whites with the Yorba Linda emblem on their doors have already been cruising through the city this week, mainly to check radio and signal connections in patrol vehicles before the Sheriff’s Department takes over services Saturday, said Capt. Steve Doan.

“We’ve got to make sure this process happens seamlessly,” Doan said.

The Yorba Linda City Council decided to end its contract with Brea in April, opting instead to enter a five-year contract with the Sheriff’s Department.

Since then, Yorba Linda officials rejected two last-minute offers to re-sign with the Brea Police Department. In its last offer, Brea offered to provide policing services to the city at a cost of $9.3 million annually, effectively underbidding the Sheriff Department’s offer by about $600,000.

Brea’s offer beat its initial bid of $10.7 million back in April. Brea’s eleventh-hour proposal included an offer to pay for whatever costs Yorba Linda might incur by terminating its contract with the Sheriff’s Department, but the offer was rejected by a 3-2 city council vote.

Ready to go

Doan, who heads the Sheriff’s Department’s North County operations, said deputies and administrators have been working this week on the final details, including switching phone systems in Yorba Linda so 911 calls will be received by sheriff’s dispatchers, not Brea police. On Thursday, sheriff’s officials were still moving furniture and office supplies to 20994 Yorba Linda Blvd., where deputies will be based.

“We’re basically getting everything ready to go,” he said. The building is set to be expanded, but Doan said deputies will be able to make due with the space in the meantime.

Sheriff’s officials have already hired 19 patrol officers, one sergeant and one investigator from Brea police that will be assigned to Yorba Linda – a promise made by the Sheriff’s Department to ensure deputies patrolling the area were familiar with the city. Brea police have since lost another six officers to other agencies, making it more difficult for the department to patrol both cities and prompting a rush to hand off responsibilities.

On Saturday, seven patrol units will be cruising Yorba Linda, a community with 64,000 residents in a 20-square-mile area.

Though the city has been hit with a rash of home burglaries in the last month, Yorba Linda has a relatively low crime rate.

For its transition into Yorba Linda, the Sheriff’s Department plans to purchase 13 patrol cars and nine additional unmarked cars. Another three motorcycles, 24 mobile radios and 31 handheld radios are also set to be purchased, according to the department’s proposal.

Patrolling the city

Twenty deputies will be assigned to patrol within city boundaries, and another six will be allotted to patrol unincorporated pockets within the city limits, Doan said. The cost of those six deputies will be split between Yorba Linda and the county.

While Sheriff’s Department and Yorba Linda officials have agreed to a “per diem” cost for adopting their contract five months earlier than expected, the terms of terminating police services between Yorba Linda and Brea have yet to be hashed out, said Mark Aalders, assistant city manager for Yorba Linda.

Among the terms that have yet to be agreed on is the final payment to Brea and the unfunded pension liability of Brea officers that were assigned to Yorba Linda, Aalders said.

According to an analysis of police service proposals made by Ralph Andersen & Associates for Yorba Linda last year, Yorba Linda has an ongoing expense for worker compensation cases of about $260,000. According to the analysis, “There is no language in the current Brea contract which would obligate Yorba Linda to any future pension liability.”

It wasn’t immediately clear what terms the cities may agree to in order to end the contract early.

“Those details will be hammered out in the course of time,” Aalders said.

 

Mortgage Debt Relief Act Extended for Another Year

Struggling homeowners who are considering a short sale or modification will be eligible for tax relief in 2013.

The “fiscal cliff bill” passed by Congress on January 1 included a provision to exclude borrowers from paying taxes on debt forgiven through a short sale, foreclosure, or loan modification.

Known as Mortgage Debt Relief Act of 2007, the act was scheduled to expire December 31, 2012, but received an extension for another year.

Industry experts and political leaders from all sides expressed support for the act’s extension.

In November, 41 state attorneys general wrote a letter urging U.S. House and Senate leaders to extend the act, arguing the act’s expiration would take away from the effectiveness of the national mortgage servicing settlement.

Through the settlement, state and federal officials reached an agreement with five of the largest servicers over “foreclosure abuses.” The settlement requires the servicers to provide $20 billion in consumer relief to struggling homeowners.

As of September 30, a report from settlement monitor Joseph Smith found servicers provided 21,833 borrowers with $2.55 billion in relief through first lien principal reduction modifications, which averages to about $116,929 in debt forgiveness for each borrower.

If the act did not receive an extension, borrowers who received relief in the form of forgiven debt would be liable to pay taxes on the debt.

The Center for Responsible Lending and the Financial Services Roundtable also wrote letters asking Congress to extend the act.

 

5 Real Estate Trends to Look For in 2013

Posted By The KCM Crew On December 27, 2012, www.kcmblog.com

 

Predicting trends during volatile economic times in American is no easy task. However, we are going to give it our best shot. We strongly believe these are the five real estate items we should keep an eye on in 2013:

Demand for Housing Will Continue to Surge

The housing market has turned the corner and there is no reason to believe that buyer demand will not maintain momentum throughout 2013. Household formations shot up to boom-time levels in 2012 and are projected to increase at even a faster rate over the next twelve months. A lack of inventory will be more of a challenge to sales increases than will a lack of demand.

Generations X and Y Will Prove They Believe in Homeownership

Contrary to what many have hypothesized over the last few years, young adults (18-35 year olds) are just as committed to homeownership as previous generations. Recent studies have shown:

  • 43% already own a home
  • 72% see homeownership as part of their personal American Dream
  • 93% of those currently renting plan to buy a home

This, along with the increase in household formations mentioned above, makes us believe that 2013 will be the year that many of these young adults will jump into homeownership.

Prices Will Continue to Increase

Pricing of any item is determined by supply and demand. Demand for housing will remain strong throughout 2013. At the same time, the supply of homes ready for is shrinking in many parts of the country. Outside of a few states that still have challenges with large inventories of distressed properties (NY, NJ, CT, IL for example), prices will appreciate nicely.

Even in the areas that are still dealing with high percentages of foreclosures and short sales, prices will not tumble dramatically. The increase in demand will absorb much of this inventory. In these areas, prices will either flatten or perhaps soften to a small degree.

Move-Up Sellers Will Return in Great Numbers

Perhaps what many will find as the biggest surprise of 2013 will be the return of the ‘move-up’ seller. Over the last several years negative equity has prevented many of these sellers from moving up to the house of their dreams. However, with prices recovering, more and more of these sellers will realize that now may be their greatest opportunity to make the move to a lifestyle they always wanted.

With home prices expected to increase and more stringent mortgage qualifications (QR and QRM) scheduled to be announced this year, we believe that the first half of the year will bring many of these sellers/buyers to the market.

The Consumer Will Demand That Their Agent Be an Expert

Real Estate professionals who have invested the money, time and energy to truly understand what is happening and why it is happening will separate themselves from their competition and do very well this year.

Those who take that next step of learning how to simply and effectively communicate the market to their clients will be seen as experts. These industry leaders will dominate their markets.

HARP 3.0 | Underwater on Your Home? | What’s New in 2013


2013 is fast approaching – the election is behind us – and the housing market is looking to break out, but, there is still  help needed for our current homeowners moving into 2013. Many homeowners are still underwater and unable to capitalize on low interest rates.  This is why congress, on its published it’s “To-Do List” ,  moved the refinance topic into the #2 slot.  Obama’s “To-Do List” .   Obama realizes there is a lot of work to be done in turning around this market for the majority of Americans. The main issue the president is dealing with are those non- Fannie/Freddie and FHA loans that fall outside the current HARP guidelines.

 

The current administration has put into place some fabulous programs to help current and document providing homeowners refinance their mortgages; HARP and HARP 2 along with the FHA streamline refinance program.     The Harp 2 success numbers are starting to build with the second round of adjustments made to the programs.  HARP 2 numbers .  The reducing/capping  of lender add on fees (Loan Level Price Adjustments or LLPA’s), increasing the Loan-to-value (LTV) limits, including working with PMI companies, and streamlining the LP & DU underwriting systems with Fannie and Freddie, have opened the HARP program to more homeowners.  Despite all of that success, there is still plenty of room for improvement.  The big one is – What to do with all of the Non- Fannie & Freddie loans that currently don’t qualify for the HARP 2 program?   Those are the sub-prime loans of the 2000 – 2007 time frames, the Alt-A loans, and the Jumbo loans (loans above 417k at the time ). There are plenty of willing and able borrowers who can be helped by HARP 3.   If HARP 3 were to be passed, it could fill the gap for those borrowers –  and this program is picking up stream in this administration.  Keep in mind this so called “HARP 3 “ program started during the Obama State of the Union address. HARP 2 and HARP 3 information .

 

Given the track record of how the current administration has worked  with federal mortgage refinance programs, I see a very good chance this bill moving forward in congress.  I think it’s safe to say both sides agree that the key to recovery is jobs and housing.

 

Here is an example of what it could look like . What HARP 3 could look like very soon

 

The million dollar question is – Will it pass, and when will it pass?    Given the amount of attention, the prior success HARP 2 had over the original HARP, and the amount of homeowners still left to save, I predict it happens in Q1 and right after the Debt Ceiling/ Fiscal Cliff shenanigans are over.

 

Special Thanks to Scott Nicholson of PrimeLending for putting this post together and allowing us to share it.

 

Scott Nicholson | Production Manager | Prime Lending | snicholson@primelending.com | 562-225-0769

 

Listen Tonight | Raj Qsar on Agent Caffeine | BlogTalk Radio | 6pm

LISTEN LIVE TO AGENT CAFFEINE THURS NOV 8, 9pm ET 6pm PT HERE!
Raj Qsar of Orange County Premiere Real Estate will join us to discuss using video to market and sell properties. We’ll hear the down and dirty on storyboarding, budgets, the process, strategy. Everything you always wanted to know about video and were afraid to ask. Raj Qsar is Principal & Owner of Premier Orange County Real Estate. With more than 15 years of sales, marketing and leadership experience, Raj has achieved this outstanding level of production as a result of his unsurpassed commitment for providing superior representation to his clients. As a Local & National speaker, Raj has traveled the country educating Real Estate Professionals on the value of Technology & Social Media. As a recent Ambassador for Agent Reboot in Orange County and as a Featured Speaker at Real Estate Connect in San Francisco, Raj continues to make his mark across the country in today’s ever- changing market.

The All New 2013 Land Rover Range Rover

 

The All New 2013 Land Rover Range Rover

Raj Qsar

 

Land Rover says that the platform on which the 2013 Range Rover is built is completely new and that it’s the first sport-ute with an all-aluminum uni-body structure. That structure, weighs just 61 percent as much as the predecessor’s uni-body. The front and rear sub-frames also are built completely from aluminum, and have been redesigned from those of the previous model. At the scales, the American-spec 2013 Range Rover should weigh 700 pounds less than did the outgoing ute, giving it a mass of about 5150 pounds. That’s roughly a hundred pounds less than a Porsche Cayenne Turbo, and around 200 pounds less than a Mercedes-Benz GL450 weighs.

 

Although it’s a clean-sheet design, the fourth-gen Range Rover looks quite a bit like the outgoing vehicle. Influence from the Evoque is clear, from the swept headlights to the backwards-sloping roofline and streamlined door handles. It’s unmistakably Range Rover, but we worry that the Range could relive the experience of the 2003–2009 Jaguar XJ: a superb, clean-sheet-designed, aluminum-intensive vehicle that was largely passed over by consumers because it looked too much like its predecessor.

 

A leather-covered dash follows a minimalist aesthetic, with just a few physical knobs and as many controls as possible recessed into the surface. With the trapezoidal display screen, the whole cabin looks like what you’ll find in the Evoque, only larger and presumably more opulent. It’s a nice—dare we say Scandinavian—contrast to the busy, upright panel in the outgoing Range Rover. Rear-seat legroom is up 4.7 inches from the old SUV; that’s important for this SUV’s intended image as an alternative to the Mercedes-Benz S-class for the rich and chauffeured.

We are super excited to see this Luxury Sport Ute on the streets here in Orange County, California and really looking forward to our first test drive.

Check out the Global Reveal here and around the world videos here.

 

Photos from RangeRover.com
Technical Information from CarandDriver.com

 

Storyboarding Social With A Real Estate Twist

So the art of social starts with a twist! How do you sell real estate without talking about real estate? How do you create connections socially and bring them to where it really matters for the in-real-life meeting? How do you make real estate sexy? Where is the eye candy to get those eyeballs glued to what you are sharing? How do you curate content on multiple social channels yet make it engaging?

We believe it starts with a story! What is this home going to look like on a social storyboard across multiple channels? What is it like to live in this home, in this neighborhood, in this community? Well, we think the story starts on Facebook, with a whole lot of Pinterest and Instagram and some fabulous YouTube mixed in!

Here is a little Facebook, as we showcase the golf course community of Vista Del Verde inYorba Linda, Calif. This home at 4036HoosierLawn.com has all the aspects of a luxury home in a luxury neighborhood as is featured on our timeline cover on Facebook.

But you need to create visual appeal via eye candy as well! So we take stellar photos that are pre- and post-processed for color correction and digital enhancements (we actually physically touch each and every photo to ensure it is the perfect balance of “eye” plus “candy”).

Also, our description matters! In the gentle, rolling hills of Yorba Linda is Vista Del Verde, a luxurious master-planned golf course community … (you had me at hello!)

So what is this neighborhood like? What does this community have to offer a new family that purchases a home here? Got golf? Will play! Did someone say video? (This is the fabulous YouTube part!) Oh yeah, now you’re talking! Notice the post below! Just sent this listing to a client! Boom! Watch video here!

So how about Pinterest and Instagram? How does that fit into the storyboard of social real estate? We try to capture the true essence of Orange County, Calif., on our Pinterest page because we know that people want eye candy! Beautiful people, fast cars, fabulous food, drop-dead-gorgeous real estate, and a client-focused team that will provide white-glove service to our clients whether they are buying or selling real estate in Orange County.

Instagram is truly one of our favorite channels right now, as it presents a more intimate atmosphere for getting to know people. It is the day-in and day-out photos that can bring that street-level story to the home or lifestyle you are showcasing.

The photo below is one of the only unobstructed 270-degree-view lots in a luxury neighborhood called Kerrigan Ranch in Yorba Linda. The story is laid out nicely on video and photos as we stroll through this amazing neighborhood truly giving your connections a real-life perspective on this home and this neighborhood.

Our team truly believes that relationships are created in that person-to-person, in-real-life moment when that individual decides she is going to look at you as her trusted adviser. It may initially start on social, but you are going to have to earn her trust and respect in real life. Once you do that, then it’s time for the story of that home, in that neighborhood, in that city. Enjoy!

The Presidential Collection | 2583 Nixon Way | Fullerton | California

PROPERTY DESCRIPTION

Tucked Away in the Serenity & Peace of Fullerton is This Gorgeous Single Story Estate Home in The Presidential Collection. Located Within A Gated Community in The Heart of Fullerton This Home Boasts 3,100 sq. ft. of Living Space on a 8,000 sq. ft. Flat Lot, 4 Bedrooms + Office (4th Bedroom Currently Used As Office), 3 Baths, Gourmet Chef’s Kitchen with Custom Tile Inset Backsplash, Massive Kitchen Island and Breakfast Nook. Beautiful Custom Floors, Custom Carpet & Crown Molding Throughout.  Media Center Custom Cabinetry in Family Room & Cozy Fireplace. Opulent Master Bedroom & Bathroom with Dual Vanities, Soaking Tub & Custom Built-Ins in Master Closet. Custom Blinds Throughout Home. Great Entertainers Backyard with Room for a Pool & Spa, Stamped Concrete Patio with Retractable Awning.  Three Car Attached Garage. Minutes Away From Coyote Hills Golf Course, The Brea Mall, Restaurants, Movies & Easy Freeway Access.  Do Not Miss This Opportunity To Live In This Fabulous Community. Call Raj Today For A Private Showing.  This Home is A Must See!!! Please visit www.2583NixonWay.com for additional information.

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