The Boutique Real Estate Group has been Highlight by Mashable in the article 5 Insanely Creative Ways People Have Used to Sell Houses.
In the future, selling houses might be less about realtors and more about video creators. While traditional open houses and “for sale” signs aren’t going away anytime soon, in years to come it could be a viral video that gets a buyer to sign on the dotted line.
Straightforward video tours have been around for some years, but we’ve gone beyond that and taken a look at five fabulously creative ways people have used video to sell property around the world, from music videos to high-tech drones via 3D fly-throughs.
Plain video house tours are all well and good, but what if instead of a dry, room-by-room tour around a property, you used the video to tell a story and sell a lifestyle?
The Boutique Real Estate Group is very good at this, producing a series of glossy ads for houses that engage you with a simple plot device, making them much more interesting than the average tour.
In this example, seeing the kids run through the beautiful rooms as they find a suitable cubbyhole for a game of hide-and-seek is just a genius way to show the home’s family-friendly, attractive living spaces.